Affordable Web Sites

Fruit & Vegetable Supplier

admin — Thu, 04 Jun 2009 16:58:07 +0000

At Marino Bro’s, fruit and vegetable suppliers servicing many of Melbourne’s hospitality business.

inMelbourne

admin — Thu, 04 Jun 2009 16:52:57 +0000

iMelbourne is a daily blog featuring brief posts on interesting articles and other stuff we’ve come across on the Web,in print and elsewhere that is about Melbourne Australia. We’re generalists, so think of this blog as a soap box for your ideas and comments. So please post your comments and e-mail us your suggestions.

Drink Drive 05

admin — Thu, 04 Jun 2009 16:43:19 +0000

Accredited Drink Driving course

Web usability

admin — Thu, 04 Jun 2009 15:22:43 +0000

Web usability refers to measuring the quality of a visitor´s experience on any particular Web site.

Usability addresses questions about how easily the visitor can find the information they are seeking and how pleasant their experience is on the site.

It is the study of Web aesthetics, navigation, and accessibility of information. Most website visitors indicate “poor visual presentation” as the number one element that drives them away from a website.

“Consequently, more of today’s web users understand that a well designed website makes it possible to achieve more, with less time and effort.” A business better serve its potential customers by delivering simple, fast, websites designed with usability in mind.

Search Engine Optimisation

admin — Sun, 31 May 2009 15:54:38 +0000

SEO is regarded as important as the content, design and development of any successful online presence.

Successful SEO can help a site reach targeted goals much sooner than possibly imagined, simply by adhering to simple rules and guidelines and implementing these methods in such a way that is friendly to all online search engines.

Although sometimes overlooked, the actual design and content of a site can drastically help increase search engine rankings and ensure that they stay there.

A good way to ensure that a site’s content is meeting the demands of its visitors is to find out the exact keywords that are regularly being used to find the client’s site.

Are the client’s visitors reading their most important content?

We should now have a good idea as to where the client’s visitors are going on their site and whether or not they are using their site’s content to the best of its ability.

A little extra content here and there on any website can help update the rankings on any search engine.

Page titles: Descriptive titles for each page can help improve search engine rankings by once again providing important key words in its desription.

Site Maps: By providing links to every page in the client’s site from one location, you can be sure that each page of the site is crawled by search engine’s spiders and crawlers.

Site Directory & Search engine Submissions: To help a site get crawled by a large search engine it can often help to first get the site listed with an online search directory.

There is no guaranteed formula as to the success of your SEO, nor is there any hard and fast rules that anyone can abide by. However, there are some simple guidelines that can be followed in order to help your page ranking with various search engines. I would recommend visiting Googles Webmasters Central, signing up for an account at Google Analytics and read Matt Cutts blog. There is many goog sites out there offering sound advise on SEO practices, so check our blog often as we post about the many we find.

Search Engine Optimisation

Google Analytics it is a free application.

admin — Sun, 10 May 2009 05:54:12 +0000

When you first activate your Google Analytics account, just watch it for a few weeks to see how much traffic your site gets, where it comes from, and what pages visitors spend the most time on. After a few weeks, Google Analytics should give you enough information to see which pages on your the web site are the ones that customers spend the most time on. You will also be able to see where the majority of your visitors come from. Then based on what your’ve learning from Google Analytics, you can improve your marketing, which in turn will improve your business.

What Analytics Is Not: Google Analytics is not magic. So don’t enable Google Analytics on your site and expect the application to create miracles. Using Google Analytics as a tool to monitor and build marketing efforts, you’ll find there are many benefits to knowing the who, what, when,why,and where of web site traffic.

Blogs are made for search engines.

admin — Sun, 10 May 2009 05:19:40 +0000

With fresh, constantly updated content and a friendly design, blogs hold weight within the engines and have the potential to appear predominantly in results pages. Incorporating customer testimonials, a company profile, and product reviews are just a few ways to manage a company identity and solidify a position as a market leader and product authority.

Can you (the small business owner) manage your own website?

admin — Sun, 10 May 2009 05:13:08 +0000

I’m sure all businesses who build static websites promises themselves that they will go back to their web developer and update it regularly. The worst “reason” to not have content management is I can’t afford it. If you have a limited budget its even more important to ensure you have a content solution, because you won’t want to be going back to your web developer at $50 – $100 per hour for updates.

Evaluation of Web Sites

admin — Thu, 07 May 2009 09:35:21 +0000

It is important when researching on the Internet to be aware that not all the information you find may be as useful as you might think at first. By making a few simple checks you can ensure that the information you are using is reliable.

A useful web site should meet the following criteria:

Objectivity is the website aiming to influence you in some way is there a statement of the aims of the organisation clearly available on the page

Accuracy is the site free from errors can you verify the information using other sources such as encyclopedias or other websites if statistics are quoted are the sources cited so that they can be checked

Authority is it obvious who is responsible for the site. Are they qualified in the particular field. Check for contact details so you can verify the information Have a look at the URL or web address A site with .com (commercial) in the address may be trying to sell you something. Research information is more likely to be reliable if it comes from an .edu(educational) or .gov (government) site. Other sites may have .asn (association), .org (organisation), .net (network) as part of their address.

Timeliness when was the site last updated The date of the last revision is usually placed at the bottom of the home page. If it is not there, look for other clues – check the dates of any events listed or documents included Are links from the page still valid

Trauma Centre Australia

admin — Fri, 01 May 2009 14:15:24 +0000

Trauma Consultants Trauma Counselling Critical Incident Debriefing Site update is complete